Overview
On 26 May 2025, Advancing Civil Society - GLOCA implemented a physical training in Homs titled “Entering the World of Digital Marketing: Skills and Empowerment for Youth.” The training was delivered and facilitated by Jihad Jaafar, with the participation of 22 participants.

Training Focus
The training introduced participants to the fundamentals of digital marketing and its role in supporting projects, improving outreach, and creating opportunities for youth in the digital economy.

Key Themes

• The importance of digital marketing in building and developing projects.

• Using online marketing as an effective tool for growth and visibility.

• Basic digital marketing skills needed to enter the labor market.

• Practical approaches to promoting ideas, services, and small initiatives.

Key Outputs
Participants gained practical knowledge of digital marketing basics and developed a clearer understanding of how digital tools can support project growth, audience reach, and professional development.

Impact
The training strengthened participants’ readiness to explore digital marketing as a career pathway and encouraged them to use online tools to support their projects and future economic opportunities.

#GLOCA #DigitalMarketing #YouthEmpowerment #DigitalSkills #Entrepreneurship #Homs